Founded in 1985, The Pollack PR Marketing Group (PPMG) http://www.ppmgcorp.com, based in Century City, CA, is an integrated PR and marketing agency that builds, refreshes and drives consumer branded engagement and influence.

The agency develops communication platforms and programs, launches new products and services, fosters existing and new customer relationships, assesses client websites and conducts SEO audits, designs and implements website architectural strategy, and manages overall corporate reputations, on behalf of clients, ranging from innovative start-ups, to Fortune 500 companies, with a focus on consumer products, technologies and services.

The agency believes that all marketing communication programs should be based on an in depth understanding and interpretation of consumer, industry and economic factors, impacting clients’ businesses and influencing consumer behavior change. Furthermore, regardless of any particular niche industry, programs must lead to gain of market share, e.g., share of referrals, share of industry profits, share of dislodged clients of competition, share of new audiences, share of quality relationships and partnerships. As such, the agency focuses first on the desired results — and then backs into formulating strategies and implementing communication campaigns that are geared to eliciting the desired responses.

The agency is comprised of sharp veteran communication professionals who search beyond the obvious, push the boundaries of intellectual curiosity and understand that imagination, experience, skill, intellect, acumen and discerning judgment are vital to delivering effective brand communications. In planning campaigns, they consider strategies and tactics that will not only impact immediate client goals, but also match up what a client does best, with what the market is looking for, and align the client of today, with what it needs to be tomorrow.

PPMG was founded on the premise that it would guarantee the involvement of senior professionals on every aspect of every client’s account, on a day-to-day basis. Its very independence, with no parent company ownership, allows the agency to be creative, flexible and scalable.

The agency is a leading partner in The WORLDCOM Public Relations Group, a consortium of more than 100 global agencies who add vast resources and diverse industry expertise to the agency and its clients, globally. Through this partnership, clients have confidence that PPMG can manage their needs worldwide, with an understanding and sensitivity toward cultural differences.

In essence, the agency becomes a “satellite office” of each client’s business.